Logo, Seal, and Design Applications

Logo

Logo may be used in two versions: Screened or Solid.  Logo may be used with all three elements: name, comet, vision statement. Use of the name without the comet and vision statement is referred to as the word mark and shall be rendered as follows: All caps, Gill Sans Std Extra Bold. No substitution of fonts or graphics should be used in the logo.

Recommendations: Use the screened logo for most print applications and for the web. Use the solid logo for copy, screen-­

Palomar College - 1-Color Logo, Screened
Palomar College – 1-Color Logo, Screened
Palomar College - 1-Color Logo, Solid
Palomar College – 1-Color Logo, Solid
Palomar College - 1-Color Wordmark, Solid
Palomar College – 1-Color Wordmark, Solid

Fonts

Primary Fonts

Gill Sans Std
Gill Sans Std Italic
Gill Sans Std Bold
Gill Sans Std Extra Bold

Secondary Fonts

San Serif

Arial (PC and Mac)
Helvetica (PC and Mac)

Serif

Times (PC and Mac)

Gill Sans Typeface

Gill Sans Typeface Example

Color Logo

The logo must be used in the black, red and silver combinations shown here. No substitutions are permitted.

Palomar College - 3-Color Logo, Screened, Light
Palomar College – 3-Color Logo, Screened, Light
Palomar College - 2-Color Logo, Screened, Dark
Palomar College – 2-Color Logo, Screened, Dark
Palomar College - 3-Color Logo, Solid
Palomar College – 3-Color Logo, Solid
Palomar College - 2-Color Logo, Solid
Palomar College – 2-Color Logo, Solid

Brand Colors

Black

 


CMYK:  10 – 10 – 10 – 100
RGB:  0 – 0 – 0
HEX: #000000

Palomar Red

 

PMS: 186
CMYK:  6 – 91 – 78 – 3
RGB: 233 – 23 – 31
HEX: #e9171f

Palomar Silver

 

PMS: 877
CMYK:  27 – 18 – 19 – 3
RGB:180 – 186 – 188
HEX: #b4babc

Accent: Palomar Gold

 

PMS: 714
CMYK:  3 – 17 – 43 – 0
RGB: 254 – 209 – 132
HEX: #fed184

Don’t Abuse the Logo

tilted logo
No Tilting
Stretched Logo
No Stretching
low resolution logo
No Low-Resolution
alternate color logo
No Alternate Color
Patterned Background
No Patterned Background
White Box Logo
No White Box

Official Seal

Palomar College - Official Seal
Palomar College – Official Seal

The seal is used for official docu­ments only, diplomas and certifi­cates.

Design Applications: Secondary Logos

Secondary logos should always be used with the college wordmark.

stem program logo
trio program logo
gear up program logo
planetarium logo
fye program logo
nceoc logo
athletics logo
career center logo
print services logo

Design Applications

Official Letterhead, Business Card, Brochure, and Folders

Departments and offices may request Classic Crest Natural White letterhead, second sheets, and envelopes–or standard white sta­tionery. The logo on stationery can be all black, black with a silver swoosh and red star, or black with a foil-stamped silver swoosh with foil-stamped red star. Refer to this document (PDF) for details about the stationery design applications. Adobe Acrobat Reader is required.

Please note that a subsidiary system can be used that establishes individual variations of a larger institutional look, e.g., adding the departmental name under the primary logo. Contact Creative Services at (760) 744-1150 x3088, email: madcock@palomar.edu