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Streaming Media Creation Procedure
We can only encode media for
streaming if it is legal to do so. The first step
in determining whether, and how much, media can be used
for instructional purposes is to decide on what basis it
can be legally copied. There are three
possibilities:
1. TEACH Act
authorization;
2. Fair use;
3. Permission of
the copyright holder.
Teach Act Authorization and
Our Media Catalog
Beginning in January, 2010 there is a
new procedure in place for streaming media production by
Academic Technology with respect to the TEACH Act.
When we encode media for faculty members, the media must
be accompanied by a
TEACH Act
agreement, which requires that faculty members have
read and agree to our
TEACH Act
Guidelines and Terms of Service.
To determine if your work qualifies
under the TEACH Act, you must read the
TEACH Act
Guidelines and Terms of Service. Generally
speaking, the key considerations are 1) that the work
not have been produced for the distance education
market; 2) that it be integral to the teaching of your
subject--not ancillary, background or enrichment
material; 3) that the amount to be digitized is a
reasonable and limited amount, not longer than one
typical class session; and 4) that the title be legally
obtained, not bootlegged or self-recorded. The TEACH Act can be used
to authorize the reproduction of works typically
displayed or performed in a normal in-person class
session, only now delivered at a distance over the
Internet. Longer form works would typically be
covered by this aspect of the copyright law.
Please note,
you cannot play streamed media authorized by the TEACH
Act in an in-person class, simply for the sake of
convenience. You are only authorized to play such
works in a distance education format. This does
not mean an "internet only" class, it means delivered at
a distance.
Once we encode media authorized under
the TEACH Act, it's title will be entered in
a catalog.
Use of the catalog requires a) valid Palomar College
authentication credentials; and b) agreement to its
terms of use, which you will find on its initial screen.
Instructors will find link information in the catalog,
along with instructions on how to link to the video in
their Blackboard courses. We will inform
instructors via email when their title has been encoded
and added to the catalog. TEACH Act authorized
media must only be used within the Blackboard
environment.
One of the conditions for encoding
media is that instructors must agree to share the
media with other instructors who also agree to the terms
of the TEACH Act.
Fair Use
With respect to fair use of media,
rather than TEACH Act authorization, we request that it
be accompanied by a
fair use worksheet. Media encoded under terms
of fair use will tend to be short audio or video clips
rather than longer form works. Clips will not be
added to our catalog of media, and instructors do not
need to agree to share clips with other instructors.
We intend to follow the
fair use guidelines of the University of California
with respect to how much of a work can be
digitized/encoded under terms of fair use. We will
email link information directly to faculty members who
request encoding based on fair use.
Permission of the Copyright
Holder
If you have gained the permission of
the copyright holder to make copies for educational
purposes, please bring the media along with a copy of written
proof of permission to our offices. If you are the
copyright holder, please accompany your media with our
copyright permission form.
How to Get Your Media Encoded
Once you have decided on the
authorization for media use, TEACH Act, fair
use, or special permission, bring the media, accompanied by the appropriate
form, either the TEACH Act Agreement, the fair use
worksheet, or the copyright holder's (or his/her
representative's) written permission, to room LL-108. Media will be processed
on a first come first served basis.
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We have
adopted a new encoding technology and a new player based
on Silverlight technology. This will provide a
better viewing experience for users, but will require
that all media currently encoded be re-encoded.
For the next year (until the end of 2010) we will leave
the old media services in place, running parallel with
the new service, called Smoothstreaming. After 2010,
the old media services will be discontinued. Over
the course of the next year, therefore, we are asking
that anyone who wishes to use streamed media for
instructional purposes to bring it in to our offices for
re-encoding.
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Summary of Media Encoding
Process

Further Information
If you are confused about the
copyright status of the work you wish to use, or are
interested in learning more about copyright issues, we
recommend that you consult the
Interactive Guide to Using Copyrighted Media in Your
Courses from Baruch College, City University of New
York. We also recommend "The
TEACH Act Toolkit," and
the
NCSU copyright tutorial
from North Carolina
State University; "Distance
Education and the TEACH Act." from the American
Library Association; and the US copyright law itself:
title 17 of the US Code.
Section 106,107,108
(reproduction by libraries),
110, subsections 1-2 (the TEACH Act), and section
112(f)(the digitization clauses of the TEACH Act).
Other Streaming Providers
If you do not wish to use the
services of Academic Technology, or find our policies or
procedures too restrictive, you may wish to consider the
use of
3C Media Solutions as a streaming media provider,
or, if you are using fair use or non-copyrighted
materials, simply place the media on
YouTube,
Vimeo,
or
VodPod.
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